Vinnie Tortorich

Fitness Confidential Podcast

Being Remarkable with Roy H Williams – Episode 765

by Vinnie Tortorich

: Episode 765 – Acclaimed author of The Wizard of Ads Roy H Williams joins Vinnie Tortorich today to talk about riding the political and societal pendulum, being remarkable vs. advertising, and what it takes to make it big in worlds such as podcasting, utilizing good ads and marketing.

PLEASE SUPPORT OUR SPONSORS

ROY H WILLIAMS

  • Roy is a best selling author
  • Marketing consultant
  • Wrote The Wizard of Ads trilogy
    • Business book of the year in 1998
  • Even a Lemonade Stand Can Brand Like Amazon coming in March
    • Amazon has amazing branding

BEING REMARKABLE VS. ADS & MARKETING

  • Vinnie embodied the most important principles of advertising and marketing instinctively
    • It is his nature
  • This trilogy talks about how to find success in regards to advertising, marketing, and service Corporate agility
  • Flexible
  • Customer-centric
  • Always retain an open mind
  • You can learn the main principles of advertising and marketing
    • You MUST care about the customer
  • It is possible to make a company great from scratch
    • Vinnie did it with this podcast and PVC
  • Vinnie wanted to make the Toyota or Honda of vitamins
    • Vitamins are built to last and work, but anyone can afford them
  • PVC has grown so quickly that Vinnie needed to hire employees to help run it
  • Vinnie is not too slick, which is a good thing – disfluency
    • People trust him!

LaCroix Not Zevia – Episode 764

by Vinnie Tortorich

: Episode 764 – Vinnie & Andy answer Twitter questions about Zevia sodas, LaCroix sparkling water, stevia in general, sawdust in pre-shredded mozzarella and more…

PLEASE SUPPORT OUR SPONSOR

LACROIX

  • LaCroix is a safe carbonated water
    • It will not harm you
    • Tons of flavors
    • Can buy at stores or more in bulk online
  • Zevia is full of crap
    • “No sugar, no artificial sweeteners”
    • The first ingredient after water is an artificial sweetener
      • Technically you can say erythritol is a sugar alcohol
        • Acts the same as an artificial sweetener
  • Natural Stevia extract is the least evil, but STILL bad
    • It will keep up your cravings and feed your addiction
  • Also, sugar is sugar
    • Brown sugar is no better than cane sugar, etc.
  • Lemon oil, tequila, and soda stream is another good option
    • Any citrus oil is pretty good
    • Citrus rind is also an option

 

Bro Science on Masturbation – Episode 763

by Vinnie Tortorich

: Episode 763 – Vinnie & Anna evaluate a Twitter-promoted bro science video on masturbation before working out and reveal how COMPLETELY IDIOTIC bro science really is. Vinnie & Anna also talk about Vinnie’s early drinking years and the bad diets of our current and former Commander in Chief’s…

PLEASE SUPPORT OUR SPONSORS

BRO SCIENCE

  • Conveniently, the initials are BS
  • This video is absolute nonsense
    • Features the 3 dumbest people ever
      • Somehow has 7 mil views
      • Bad Kobe rape jokes
  • This video is a perfect example that this apparent ‘science’ has no scientific backing

VINNIE’S DRINKING PAST

  • Vinnie did not drink in college at all
    • He was a D1 athlete
  • Vinnie one night had 3 or 4 beers at didn’t feel much
    • He drove on a curvy road and could suddenly really see the road ‘falling away’
      • Really scared him
    • DO NOT DRINK AND DRIVE!
  • Pretty much always drank in moderation
  • Now he pretty strictly drinks whiskey and scotch

PRESIDENTS

  • Lots of presidents exercise and such, but do not eat right
  • Presidents look about a million years older after serving
  • Obama aged 20 years in 8 years
  • Trump eats junk and only sleeps 4 hours a night (see recent podcast on the importance of sleep)

Ask for Bacon and Eggs – Vinnie’s Sunday School – Episode 762

by Vinnie Tortorich

: Episode 762 – On this episode of Vinnie’s Sunday School, Vinnie and Andy talk eating breakfast, and asking for bacon and eggs instead of pancakes or cereal.

PLEASE SUPPORT OUR SPONSOR

BACON AND EGGS

  • Vinnie always ate bacon or sausage and eggs as a kid
  • Cereal is NOT breakfast, it is junk food
  • Eating bacon or sausage and eggs will give you the right amount of energy and won’t make you crash
  • Hard boiled eggs are also a good option to prepare ahead of time for a quick fix in the morning
  • Once you get used to eating real food like bacon or eggs, it tastes 100000% better!
  • You won’t be hungry before lunch!

Cold Weather Training – Episode 761

by Vinnie Tortorich

: Episode 761 – Listener Paul Boston joins Vinnie this Saturday to discuss finding this podcast, his journey, and cold weather training.

PLEASE SUPPORT OUR SPONSORS

PAUL BOSTON

  • Hails from Toronto
  • Found Vinnie 4 or 5 years ago
  • He is an ultra athlete and triathlete
  • An expert at winter training, because Canada gets so darn cold!

COLD WEATHER TRAINING

  • Firstly, exercise is a poor way to lose weight
  • If you want to lose weight while exercising, though, Zone 2 is the way to go
  • Also the best way to train in cold weather
    • Not too little, not too much
  • A comfortable cold is around 20ºF for Paul
  • Layers are key!
    • However, want to make sure you don’t have too much on
      • Want to start a little cold because you will warm up
      • If you get too hot, you will sweat too much and that will end up making you colder
  • Paul will wear compression tights and shirt underneath his fabric clothes
  • Jacket depends on wind
  • His winter running coat has a windshield in the front which is crucial
  • Gloves incredibly important
    • Vinnie and Paul both use his cross country ski gloves
      • Wind-stopper technology
  • Hat covering ears and mouth is helpful
  • On his feet, he wears spiked trail shoes for traction on ice and snow
    • Built-in carbon tip spikes
  • Vinnie had spiked tires for his early morning mountain winter bike training
  • Make sure to drink enough water during cold weather training

 

 

Jonny Bowden, Nutrition Myth Buster – Episode 760

by Vinnie Tortorich

: Episode 760 – Jonny Bowden joins Vinnie Tortorich this Friday to discuss Jonny’s role as the Nutrition Myth Buster, common nutrition misconceptions, Adam Carolla, and more!

PLEASE SUPPORT OUR SPONSORS

JONNY BOWDEN

  • An incredibly interesting man
  • Used to be a conductor and professional pianist
  • Has his PhD and his CNS
  • Jonny has written 15 books
    • Including:
      • Living Low Carb
      • The Great Cholesterol Myth
      • Smart Fat: Eat More Fat Lose More Weight Get Healthy Now
        • 150 Healthiest Foods
          • 10th anniversary this year with an updated list
  • A strong believer that people are misinformed, and obesity is largely the fault of the ADA and SAD, not of the public

THE NUTRITION MYTH BUSTER

  • Jonny has a lot of issues with the health and nutrition industry
  • He has many firm stances that contradict popular health and fitness ideas, similar to Vinnie’s:
    • Cholesterol is not out to get you!
      • Sat fats DO NOT cause heart disease
        • France paradox is not a paradox
    • Eating fat can make you lose weight!
    • The Standard American Diet is a load of bullsh*t
    • Carbs are the real issue
    • The guys at ADA are lying to you and harming you
  • Check out his website here! You can buy nutrition plans and the like!
  • The micro biome has incredible power
    • Gut bacteria may be a bigger factor than the food that you eat
    • Lots of research into that now
  • Weight loss is NOT ABOUT CALORIES OR EXERCISE!
    • Advice that says otherwise can really hurt people
    • As Vinnie always says (correctly), exercise is a poor way to lose weight
  • We are still figuring out hormones, sleep, etc., and their relation to weight loss