Episode 1965 – On this Wednesday show, Andy Schreiber joins Vinnie Tortorich to talk Halloween and trick-or-treating, Bulletproof coffee, brand integrity, and more.
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TRICK-OR-TREATING
- This year, Vinnie did give out candy to the neighborhood kids.
- It looked a little bit different this year — most people left the candy outside for COVID-19 reasons.
- Certain neighborhoods are bustling for trick-or-treating.
- Others, like Vinnie’s, are a bit quieter.
BRAND INTEGRITY
- Bulletproof used to be a novel coffee brand.
- It was small-owned.
- Now, they sell a parade of crap.
- Gummies filled with sweeteners, and more.
- Vinnie feels they have always sold lies.
- The companies running companies like these morph, and they become corporate shills like everyone else.
- Buy whole foods. Avoid ‘keto’ products, and the like.
- Not many companies have integrity anymore —Â but to us, it is everything.
- If we were ever to sell our companies, we would do our damn best to make sure our brands stay true to our mission.
- We never want to be in the business of stealing good intentions.
- Our companies are brands you can trust.
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PLEASE DON’T FORGET TO REVIEW the film AFTER YOU WATCH! Â
