The Business of Everest with Will Cockrell – Episode 2477

Episode 2477 – On this Friday’s show Vinnie Tortorich welcomes author and adventurer Will Cockrell and they discuss mountaineering, the business of Everest, and more.

PLEASE SUPPORT OUR SPONSORS

• Pure Vitamin Club
• Pure Coffee Club
• NSNG^® Foods
• VILLA CAPPELLI
• EAT HAPPY KITCHEN

 

YOU CAN WATCH THIS EPISODE ON YOUTUBE – @FitnessConfidential Podcast 

The Business of Everest

• There is a change in how articles are consumed today, which led Will to write his book instead. (3:00)
  • He has written for magazines about adventuring, mountaineering, and more.
  • He’s always had a passion for outdoor adventuring. (6:00)
• They discuss the famous “bottleneck photo” from Everest and how guides have made of business of helping the inexperienced. (13:00)
  • They talk about the importance of timing and weather patterns.
  • Some of the hikers don’t have any experience.
• Vinnie asks Will about the deadliest day on Everest back in 1996. (19:45)
  • Eight climbers died, and Will shares details of the story. (40:00)
  • They talk about the mistakes that were made.
  • Will explains what “the dog pile” is. (46:30)
• The book discusses the expansion of the business of climbing Everest and what it’s like today.
• Will’s book covers from 1992  to today. (54:00)
  • You can purchase the book called “Everest, Inc.: The Renegades and Rogues Who Built an Industry at the Top of the World” https://amzn.to/49PYLuo
    through Vinnie’s book club here. https://amzn.to/4aEPgiy
• Look for Vinnie’s NSNG^® VIP Community and sign up for the waitlist!
  • Go to https://vinnietortorich.com/vip to sign up!

[the_ad id=”20253″]

PURCHASE BEYOND IMPOSSIBLE (2022)

• The documentary launched on January 11!
  • Order it TODAY!
• This is Vinnie’s third documentary in just over three years.
• Get it now on Apple TV (iTunes) and/or Amazon Video!
• Link to the film on Apple TV (iTunes): 

• • bit.ly/beyondimpossibleitunes

• Then, Share this link with friends, too!

• It’s also now available on Amazon (the USA only for now)! 
  • https://amzn.to/3JNhrPE

Visit my new Documentaries HQ to find my films everywhere: https://vinnietortorich.com/documentaries

REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter!

FAT: A DOCUMENTARY 2 (2021)

• Visit my new Documentaries HQ to find my films everywhere: https://vinnietortorich.com/documentaries
• Then, please share my fact-based, health-focused documentary series with your friends and family.
• The more views, the better it ranks, so please watch it again with a new friend!
• REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter!

FAT: A DOCUMENTARY (2019)

• Visit my new Documentaries HQ to find my films everywhere: https://vinnietortorich.com/documentaries
• Then, please share my fact-based, health-focused documentary series with your friends and family.
• The more views, the better it ranks, so please watch it again with a new friend!
• REVIEWS: Please submit your REVIEW after you watch my films. Your positive REVIEW does matter!