Fitness Confidential Podcast

Buying Better Beef with Will Harris – Episode 2762

February 13, 2026

Episode

 

Fitness
Confidential

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Pure Vitamin Club

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Episode 2762 – Vinnie Tortorich speaks with rancher Will Harris about both factory and regenerative farming and buying better beef.

Fitness Confidential with Vinnie Tortorich cover art
Listen · Episode 2762Buying Better Beef with Will HarrisFeb 13, 2026 · 53 min
0:0052:33
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Buying Better Beef

  • Will Harris is a farmer and agricultural expert. (3:00)https://whiteoakpastures.com/pages/our-team
  • There are fewer cattle now than in years before. Meat consumption is up. 
    • Four leading companies handle meat production in the U.S. (4:30)
  • He previously practiced industrial farming and, after 20 years, has transitioned to regenerative agriculture. (14:00)
    • Switching to regenerative farming was a financially risky and challenging decision, but his farm has survived.  (23:00)
  • Large beef companies are allowed to import products from 20 other countries and still label them as products of the USA, under USDA labeling rules. (32:00)
  • The labeling rules changed in 2015 through lobbying by major beef corporations. (34:00)
  • Lobbying is rarely fair or reasonable because companies with deep pockets tend to prevail. (36:00)
  • They discuss the new Food Pyramid. (39:00)
  • Will Harris’s farm, White Oak Pastures, has an online store that ships to 48 states. https://whiteoakpastures.com/
  • Vinnie has questions about ground beef. (46:00)
    • Large beef companies will combine two essentially inedible products to create an “edible” one.
  • Did you miss it?: The NSNG® VIP group closed, but you can get onto the waitlist for next time by signing up at https://www.nsngvip.com/join.

A New Sponsor

  •  Jaspr Air Scrubbers has a discount code, VINNIE, that gets you $300 off for a limited time.
    • Jaspr offers a lifetime warranty.
    • Go to Jaspr.co for more information or to purchase. (1:05:00)

 

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